2 citations · 3 across the 3 of their papers we have counts for
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cs.LG2023
Robust Budget Pacing with a Single Sample
Santiago Balseiro, Rachitesh Kumar, Vahab Mirrokni +2
Major Internet advertising platforms offer budget pacing tools as a standard service for advertisers to manage their ad campaigns. Given the inherent non-stationarity in an adverti…
cs.GT2023★ 2 cited
A Field Guide for Pacing Budget and ROS Constraints
Santiago R. Balseiro, Kshipra Bhawalkar, Zhe Feng +4
Budget pacing is a popular service that has been offered by major internet advertising platforms since their inception. Budget pacing systems seek to optimize advertiser returns su…