1 citations · 1 across the 1 of their papers we have counts for
2 papers
cs.GT2025
Position Auctions in AI-Generated Content
Santiago Balseiro, Kshipra Bhawalkar, Yuan Deng +7
We consider an extension to the classic position auctions in which sponsored creatives can be added within AI generated content rather than shown in predefined slots. New challenge…
cs.GT2024★ 1 cited
Auto-bidding and Auctions in Online Advertising: A Survey
Gagan Aggarwal, Ashwinkumar Badanidiyuru, Santiago R. Balseiro +23
In this survey, we summarize recent developments in research fueled by the growing adoption of automated bidding strategies in online advertising. We explore the challenges and opp…