2 papers
cs.LG2025
Beyond the Surface: Uncovering Implicit Locations with LLMs for Personalized Local News
Gali Katz, Hai Sitton, Guy Gonen +1
News recommendation systems personalize homepage content to boost engagement, but factors like content type, editorial stance, and geographic focus impact recommendations. Local ne…
cs.IR2022
Conversion-Based Dynamic-Creative-Optimization in Native Advertising
Yohay Kaplan, Yair Koren, Alex Shtoff +2
Yahoo Gemini native advertising marketplace serves billions of impressions daily, to hundreds millions of unique users, and reaches a yearly revenue of many hundreds of millions US…