2 papers
cs.IR2025
Decoupled Entity Representation Learning for Pinterest Ads Ranking
Jie Liu, Yinrui Li, Jiankai Sun +12
In this paper, we introduce a novel framework following an upstream-downstream paradigm to construct user and item (Pin) embeddings from diverse data sources, which are essential f…
cs.LG2025
Privacy Preserving Conversion Modeling in Data Clean Room
Kungang Li, Xiangyi Chen, Ling Leng +3
In the realm of online advertising, accurately predicting the conversion rate (CVR) is crucial for enhancing advertising efficiency and user satisfaction. This paper addresses the…