27 citations · 49 across the 3 of their papers we have counts for
3 papers · 1 filter
Forecasting: theory and practice
Fotios Petropoulos, Daniele Apiletti, Vassilios Assimakopoulos +77
Forecasting has always been at the forefront of decision making and planning. The uncertainty that surrounds the future is both exciting and challenging, with individuals and organ…
On inverse product cannibalisation: a new Lotka-Volterra model for asymmetric competition in the ICTs
Mariangela Guidolin, Renato Guseo
Product cannibalisation is a well-known phenomenon in marketing and technological research and describes the case when a new product steals sales from another product under the sam…
Modeling competition between two pharmaceutical drugs using innovation diffusion models
Renato Guseo, Cinzia Mortarino
The study of competition among brands in a common category is an interesting strategic issue for involved firms. Sales monitoring and prediction of competitors' performance represe…