149 citations · 180 across the 11 of their papers we have counts for
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cs.CL2020★ 4 cited
Learning to Create Better Ads: Generation and Ranking Approaches for Ad Creative Refinement
Shaunak Mishra, Manisha Verma, Yichao Zhou +2
In the online advertising industry, the process of designing an ad creative (i.e., ad text and image) requires manual labor. Typically, each advertiser launches multiple creatives…
cs.CL2020★ 21 cited
Recommending Themes for Ad Creative Design via Visual-Linguistic Representations
Yichao Zhou, Shaunak Mishra, Manisha Verma +2
There is a perennial need in the online advertising industry to refresh ad creatives, i.e., images and text used for enticing online users towards a brand. Such refreshes are requi…