19 citations · 33 across the 15 of their papers we have counts for
3 papers · 1 filter
Robust Auction Design in the Auto-bidding World
Santiago Balseiro, Yuan Deng, Jieming Mao +2
In classic auction theory, reserve prices are known to be effective for improving revenue for the auctioneer against quasi-linear utility maximizing bidders. The introduction of re…
Calibrated Click-Through Auctions: An Information Design Approach
Dirk Bergemann, Paul Duetting, Renato Paes Leme +1
We analyze the optimal information design in a click-through auction with fixed valuations per click, but stochastic click-through rates. While the auctioneer takes as given the au…
Towards Efficient Auctions in an Auto-bidding World
Yuan Deng, Jieming Mao, Vahab Mirrokni +1
Auto-bidding has become one of the main options for bidding in online advertisements, in which advertisers only need to specify high-level objectives and leave the complex task of…