288 citations · 2.3k across the 73 of their papers we have counts for
77 papers
Behavioural Sociology of Humans and Machines
Taha Yasseri, Hao Cui, Nico Mutzner
Artificial intelligence (AI) increasingly participates in communication, decision-making, and collective action, making the social organisation of human-machine interaction central…
Social Physics: A manifesto
János Kertész, Marc Barthelemny, Marc Barthelemy +21
Social Physics seeks quantitative, empirically testable explanations of collective human behavior. Its name has a long and contested history, but its contemporary program is neithe…
A field experiment of social influence and behavioral contagion with bots on Reddit
Hiroki Oda, Kinga Makovi, Taha Yasseri +1
Recent advances in AI have heightened scholars' and policy makers' concern with social influence and behavioral contagion in online communities. We conduct a field experiment on Re…
Endogenous drivers of gender disparity in online dating
Huaiyu Tan, Chenyu Li, Taha Yasseri +2
In its early days, online dating was heralded as a great equalizer, removing biases built into the structures of heterosexuality courtship. However, as repeatedly observed, that pr…
Gender Dynamics and Homophily in a Social Network of LLM Agents
Faezeh Fadaei, Jenny Carla Moran, Taha Yasseri
Generative artificial intelligence and large language models (LLMs) are increasingly deployed in interactive settings, yet we know little about how their identity performance devel…
Visual Anthropomorphism Shifts Evaluations of Gendered AI Managers
Ruiqing Han, Hao Cui, Taha Yasseri
This research examines whether competence cues can reduce gender bias in evaluations of AI managers and whether these effects depend on how the AI is represented. Across two prereg…
The Benefit of Collective Intelligence in Community-Based Content Moderation is Limited by Overt Political Signalling
Gabriela Juncosa, Saeedeh Mohammadi, Margaret Samahita +1
Social media platforms face increasing scrutiny over the rapid spread of misinformation. In response, many have adopted community-based content moderation systems, including Commun…
Bounded Normative Equivalence in Human-AI Cooperation: Group Behaviour, Not Partner Labels, Predicts Cooperation under Anonymous Aggregate Feedback
Nico Mutzner, Taha Yasseri, Heiko Rauhut
The introduction of artificial intelligence (AI) agents into human groups raises questions about how they influence cooperative social norms. Prior work has examined human-AI and h…
Beyond Demographics: Behavioural Segmentation and Spatial Analytics to Enhance Visitor Experience at The British Museum
Naomi Muggleton, Timothy Monteath, Taha Yasseri
This study explores visitor behaviour at The British Museum using data science methods applied to novel sources, including audio guide usage logs and TripAdvisor reviews. Analysing…
How Similar Are Grokipedia and Wikipedia? A Multi-Dimensional Textual and Structural Comparison
Taha Yasseri, Saeedeh Mohammadi
The launch of Grokipedia, an AI-generated encyclopedia developed by Elon Musk's xAI, was presented as a response to perceived ideological and structural biases in Wikipedia, aiming…
From Birdwatch to Community Notes, from Twitter to X: four years of community-based content moderation
Saeedeh Mohammadi, Narges Chinichian, Hannah Doyal +6
Community Notes (formerly known as Birdwatch) is the first large-scale crowdsourced content moderation initiative launched by X (formerly Twitter) in January 2021. As the Community…
AI Feedback Enhances Community-Based Content Moderation through Engagement with Counterarguments
Saeedeh Mohammadi, Taha Yasseri
Today, social media platforms are significant sources of news and political communication, but their role in spreading misinformation has raised significant concerns. In response,…
Gender Bias in Perception of Human Managers Extends to AI Managers
Hao Cui, Taha Yasseri
As AI becomes more embedded in workplaces, it is shifting from a tool for efficiency to an active force in organizational decision-making. Whether due to anthropomorphism or intent…
Computational Sociology of Humans and Machines; Conflict and Collaboration
Taha Yasseri
This Chapter examines the dynamics of conflict and collaboration in human-machine systems, with a particular focus on large-scale, internet-based collaborative platforms. While the…
Toxic behavior silences online political conversations
Gabriela Juncosa, Taha Yasseri, Julia Koltai +1
Quantifying how individuals react to social influence is crucial for tackling collective political behavior online. While many studies of opinion in public forums focus on social f…
AI's assigned gender affects human-AI cooperation
Sepideh Bazazi, Jurgis Karpus, Taha Yasseri
Cooperation between humans and machines is increasingly vital as artificial intelligence (AI) becomes more integrated into daily life. Research indicates that people are often less…
AI-enhanced Collective Intelligence
Hao Cui, Taha Yasseri
Current societal challenges exceed the capacity of humans operating either alone or collectively. As AI evolves, its role within human collectives will vary from an assistive tool…
A new sociology of humans and machines
Milena Tsvetkova, Taha Yasseri, Niccolo Pescetelli +1
From fake social media accounts and generative artificial intelligence chatbots to trading algorithms and self-driving vehicles, robots, bots and algorithms are proliferating and p…
Using word embeddings to analyse audience effects and individual differences in parenting Subreddits
Melody Sepahpour-Fard, Michael Quayle, Maria Schuld +1
Human beings adapt their language to the audience they interact with. To study the impact of audience and gender in a natural setting, we choose a domain where gender plays a parti…
Individual differences in knowledge network navigation
Manran Zhu, Taha Yasseri, János Kertész
With the rapid accumulation of online information, efficient web navigation has grown vital yet challenging. To create an easily navigable cyberspace catering to diverse demographi…
Between News and History: Identifying Networked Topics of Collective Attention on Wikipedia
Patrick Gildersleve, Renaud Lambiotte, Taha Yasseri
The digital information landscape has introduced a new dimension to understanding how we collectively react to new information and preserve it at the societal level. This, together…
Collective Memory in the Digital Age
Taha Yasseri, Patrick Gildersleve, Lea David
The digital transformation of our societies and in particular information and communication technologies have revolutionized how we generate, communicate, and acquire information.…
Terrorist attacks sharpen the binary perception of "Us" vs. "Them"
Milan Jović, Lovro Šubelj, Tea Golob +5
Terrorist attacks not only harm citizens but also shift their attention, which has long-lasting impacts on public opinion and government policies. Yet measuring the changes in publ…
Can crowdsourcing rescue the social marketplace of ideas?
Taha Yasseri, Filippo Menczer
Facebook and Twitter recently announced community-based review platforms to address misinformation. We provide an overview of the potential affordances of such community-based appr…