73 citations · 105 across the 8 of their papers we have counts for
4 papers · 1 filter
Marketing to Children Through Online Targeted Advertising: Targeting Mechanisms and Legal Aspects
Tinhinane Medjkoune, Oana Goga, Juliette Senechal
Many researchers and organizations, such as WHO and UNICEF, have raised awareness of the dangers of advertisements targeted at children. While most existing laws only regulate ads…
Facebook Ads Monitor: An Independent Auditing System for Political Ads on Facebook
Márcio Silva, Lucas Santos de Oliveira, Athanasios Andreou +3
The 2016 United States presidential election was marked by the abuse of targeted advertising on Facebook. Concerned with the risk of the same kind of abuse to happen in the 2018 Br…
On Microtargeting Socially Divisive Ads: A Case Study of Russia-Linked Ad Campaigns on Facebook
Filipe N. Ribeiro, Koustuv Saha, Mahmoudreza Babaei +6
Targeted advertising is meant to improve the efficiency of matching advertisers to their customers. However, targeted advertising can also be abused by malicious advertisers to eff…
On the Reliability of Profile Matching Across Large Online Social Networks
Oana Goga, Patrick Loiseau, Robin Sommer +2
Matching the profiles of a user across multiple online social networks brings opportunities for new services and applications as well as new insights on user online behavior, yet i…