2 citations · 5 across the 7 of their papers we have counts for
4 papers · 1 filter
Adversarial Learning for Incentive Optimization in Mobile Payment Marketing
Xuanying Chen, Zhining Liu, Li Yu +5
Many payment platforms hold large-scale marketing campaigns, which allocate incentives to encourage users to pay through their applications. To maximize the return on investment, i…
A Policy Efficient Reduction Approach to Convex Constrained Deep Reinforcement Learning
Tianchi Cai, Wenpeng Zhang, Lihong Gu +2
Although well-established in general reinforcement learning (RL), value-based methods are rarely explored in constrained RL (CRL) for their incapability of finding policies that ca…
Adaptive Optimizers with Sparse Group Lasso for Neural Networks in CTR Prediction
Yun Yue, Yongchao Liu, Suo Tong +7
We develop a novel framework that adds the regularizers of the sparse group lasso to a family of adaptive optimizers in deep learning, such as Momentum, Adagrad, Adam, AMSGrad, Ada…
LinkLouvain: Link-Aware A/B Testing and Its Application on Online Marketing Campaign
Tianchi Cai, Daxi Cheng, Chen Liang +6
A lot of online marketing campaigns aim to promote user interaction. The average treatment effect (ATE) of campaign strategies need to be monitored throughout the campaign. A/B tes…