34 citations · 34 across the 2 of their papers we have counts for
4 papers
Linear Mixed Models for Comparing Dynamic Treatment Regimens on a Longitudinal Outcome in Sequentially Randomized Trials
Brook Luers, Min Qian, Inbal Nahum-Shani +2
A dynamic treatment regimen (DTR) is a pre-specified sequence of decision rules which maps baseline or time-varying measurements on an individual to a recommended intervention or s…
Estimating Time-Varying Causal Excursion Effect in Mobile Health with Binary Outcomes
Tianchen Qian, Hyesun Yoo, Predrag Klasnja +2
Advances in wearables and digital technology now make it possible to deliver behavioral mobile health interventions to individuals in their everyday life. The micro-randomized tria…
Sample size considerations for comparing dynamic treatment regimens in a sequential multiple-assignment randomized trial with a continuous longitudinal outcome
Nicholas J. Seewald, Kelley M. Kidwell, Inbal Nahum-Shani +3
Clinicians and researchers alike are increasingly interested in how best to personalize interventions. A dynamic treatment regimen (DTR) is a sequence of pre-specified decision rul…
Do CRM Systems Cause One-to-One Marketing Effectiveness?
Sunil Mithas, Daniel Almirall, M. S. Krishnan
This article provides an assessment of the causal effect of customer relationship management (CRM) applications on one-to-one marketing effectiveness. We use a potential outcomes b…