22 citations · 37 across the 10 of their papers we have counts for
4 papers · 1 filter
An Efficient Embedding Based Ad Retrieval with GPU-Powered Feature Interaction
Yifan Lei, Jiahua Luo, Tingyu Jiang +7
In large-scale advertising recommendation systems, retrieval serves as a critical component, aiming to efficiently select a subset of candidate ads relevant to user behaviors from…
Practice on Long Behavior Sequence Modeling in Tencent Advertising
Xian Hu, Ming Yue, Zhixiang Feng +24
Long-sequence modeling has become an indispensable frontier in recommendation systems for capturing users' long-term preferences. However, user behaviors within advertising domains…
Empowering Large Language Model for Sequential Recommendation via Multimodal Embeddings and Semantic IDs
Yuhao Wang, Junwei Pan, Xinhang Li +6
Sequential recommendation (SR) aims to capture users' dynamic interests and sequential patterns based on their historical interactions. Recently, the powerful capabilities of large…
Large Foundation Model for Ads Recommendation
Shangyu Zhang, Shijie Quan, Zhongren Wang +30
Online advertising relies on accurate recommendation models, with recent advances using pre-trained large-scale foundation models (LFMs) to capture users' general interests across…