activity
20242026
most citedAuto-bidding and Auctions in Online Advertising: A Survey

1 citations · 1 across the 3 of their papers we have counts for

collaborators

8 papers

cs.IR2026

One Model, Two Markets: Bid-Aware Generative Recommendation

Yanchen Jiang, Zhe Feng, Christopher P. Mah +2

Generative Recommender Systems using semantic ids, such as TIGER (Rajput et al., 2023), have emerged as a widely adopted competitive paradigm in sequential recommendation. However,…

cs.MA2026

Scaling Inference-Time Computation via Opponent Simulation: Enabling Online Strategic Adaptation in Repeated Negotiation

Xiangyu Liu, Di Wang, Zhe Feng +1

While large language models (LLMs) have emerged as powerful decision-makers across a wide range of single-agent and stationary environments, fewer efforts have been devoted to sett…

cs.LG2026

Inference-time Unlearning Using Conformal Prediction

Somnath Basu Roy Chowdhury, Rahul Kidambi, Avinava Dubey +4

Machine unlearning is the process of efficiently removing specific information from a trained machine learning model without retraining from scratch. Existing unlearning methods, w…

cs.CL2025

Incentive-Aligned Multi-Source LLM Summaries

Yanchen Jiang, Zhe Feng, Aranyak Mehta

Large language models (LLMs) are increasingly used in modern search and answer systems to synthesize multiple, sometimes conflicting, texts into a single response, yet current pipe…

cs.GT2025

Position Auctions in AI-Generated Content

Santiago Balseiro, Kshipra Bhawalkar, Yuan Deng +7

We consider an extension to the classic position auctions in which sponsored creatives can be added within AI generated content rather than shown in predefined slots. New challenge…

cs.GT2025

Equilibria and Learning in Modular Marketplaces

Kshipra Bhawalkar, Jeff Dean, Christopher Liaw +2

We envision a marketplace where diverse entities offer specialized "modules" through APIs, allowing users to compose the outputs of these modules for complex tasks within a given b…