2 papers
cs.IR2026
PushDualGen: Enabling LLMs to Generate Semantic IDs with Interpretable Copy for Industrial Push Recommendation
Manjia Lin, Da Li, Yan Wang +9
Push recommendation in KuaiShou proactively delivers personalized content to nearly one billion users to facilitate their engagement. Recently, generative recommendation has achiev…
cs.LG2026
Generative Optimization for Incentivized Advertising with Global Level Constraints
Gege Chen, Ning Luo, Hao Jiang +7
Incentivized advertising allocates monetary or virtual rewards to drive user engagement, where a key challenge is optimizing continuous incentive magnitudes under strict global con…