1 citations · 1 across the 6 of their papers we have counts for
6 papers · 1 filter
Incentive Effects of a Cut-Off Score: Optimal Contest Design with Transparent Pre-Selection
Hanbing Liu, Ningyuan Li, Weian Li +2
Shortlisting is a common and effective method for pre-selecting participants in competitive settings. To ensure fairness, a cut-off score is typically announced, allowing only cont…
Merging Mechanisms for Ads and Organic Items in E-commerce Platforms
Nan An, Weian Li, Qi Qi +1
In contemporary e-commerce platforms, search result pages display two types of items: ad items and organic items. Ad items are determined through an advertising auction system, whi…
Beyond Last-Click: An Optimal Mechanism for Ad Attribution
Nan An, Weian Li, Qi Qi +2
Accurate attribution for multiple platforms is critical for evaluating performance-based advertising. However, existing attribution methods rely heavily on the heuristic methods, e…
Optimal Prize Design in Parallel Rank-order Contests
Xiaotie Deng, Ningyuan Li, Weian Li +1
This paper investigates a two-stage game-theoretical model with multiple parallel rank-order contests. In this model, each contest designer sets up a contest and determines the pri…
Optimal Contest Design with Entry Restriction
Hanbing Liu, Ningyuan Li, Weian Li +2
This paper explores the design of contests involving contestants, focusing on how the designer decides on the number of contestants allowed and the prize structure with a fixed…
Joint Auction in the Online Advertising Market
Zhen Zhang, Weian Li, Yahui Lei +5
Online advertising is a primary source of income for e-commerce platforms. In the current advertising pattern, the oriented targets are the online store owners who are willing to p…