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Approximately Bisubmodular Regret Minimization in Billboard and Social Media Advertising
Dildar Ali, Suman Benerjee, Yamuna Prasad
We study the problem of minimizing regret in multi-mode advertisement settings, where an influence provider allocates advertising resources such as social network seeds and billboa…
Balanced Popularity in Multi-Product Billboard Advertisement
Dildar Ali, Suman Banerjee, Yamuna Prasad
The billboard advertisement has emerged as an effective out-of-home advertisement technique where the objective is to choose a limited number of slots to play some advertisement co…
Multi-product Influence Maximization in Billboard Advertisement
Dildar Ali, Rajibul Islam, Suman Banerjee
Billboard Advertisement has emerged as an effective out-of-home advertisement technique where the goal is to select a limited number of slots and play advertisement content over th…
Scalable Submodular Policy Optimization via Pruned Submodularity Graph
Aditi Anand, Suman Banerjee, Dildar Ali
In Reinforcement Learning (abbreviated as RL), an agent interacts with the environment via a set of possible actions, and a reward is generated from some unknown distribution. The…
A Regret-Aware Framework for Effective Social Media Advertising
Poonam Sharma, Dildar Ali, Suman Banerjee
Social Media Advertisement has emerged as an effective approach for promoting the brands of a commercial house. Hence, many of them have started using this medium to maximize the i…
Fairness Driven Slot Allocation Problem in Billboard Advertisement
Dildar Ali, Suman Banerjee, Shweta Jain +1
In billboard advertisement, a number of digital billboards are owned by an influence provider, and several commercial houses (which we call advertisers) approach the influence prov…
Group Trip Planning Query Problem with Multimodal Journey
Dildar Ali, Suman Banerjee, Yamuna Prasad
In Group Trip Planning (GTP) Query Problem, we are given a city road network where a number of Points of Interest (PoI) have been marked with their respective categories (e.g., Caf…