11 citations · 17 across the 6 of their papers we have counts for
6 papers
Characterizing and Minimizing Divergent Delivery in Meta Advertising Experiments
Gordon Burtch, Robert Moakler, Brett R. Gordon +2
Many digital platforms offer advertisers experimentation tools like Meta's Lift and A/B tests to optimize their ad campaigns. Lift tests compare outcomes between users eligible to…
Gender Bias and Property Taxes
Gordon Burtch, Alejandro Zentner
Gender bias distorts the economic behavior and outcomes of women and households. We investigate gender biases in property taxes. We analyze records of more than 100,000 property ta…
EnsembleIV: Creating Instrumental Variables from Ensemble Learners for Robust Statistical Inference with ML-Generated Variables
Gordon Burtch, Edward McFowland, Mochen Yang +1
Despite increasing popularity in empirical studies, the integration of machine learning generated variables into regression models for statistical inference suffers from the measur…
A Little Too Personal: Effects of Standardization versus Personalization on Job Acquisition, Work Completion, and Revenue for Online Freelancers
Jane Hsieh, Yili Hong, Gordon Burtch +1
As more individuals consider permanently working from home, the online labor market continues to grow as an alternative working environment. While the flexibility and autonomy of t…
Achieving Reliable Causal Inference with Data-Mined Variables: A Random Forest Approach to the Measurement Error Problem
Mochen Yang, Edward McFowland, Gordon Burtch +1
Combining machine learning with econometric analysis is becoming increasingly prevalent in both research and practice. A common empirical strategy involves the application of predi…
The Hidden Cost of Accommodating Crowdfunder Privacy Preferences: A Randomized Field Experiment
Gordon Burtch, Anindya Ghose, Sunil Wattal
Online crowdfunding has received a great deal of attention from entrepreneurs and policymakers as a promising avenue to fostering entrepreneurship and innovation. A notable aspect…