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stat.ME2021
Online Testing of Subgroup Treatment Effects Based on Value Difference
Miao Yu, Wenbin Lu, Rui Song
Online A/B testing plays a critical role in the high-tech industry to guide product development and accelerate innovation. It performs a null hypothesis statistical test to determi…
stat.ME2020
A New Framework for Online Testing of Heterogeneous Treatment Effect
Miao Yu, Wenbin Lu, Rui Song
We propose a new framework for online testing of heterogeneous treatment effects. The proposed test, named sequential score test (SST), is able to control type I error under contin…