2 papers
cs.LG2019
An Enhanced Ad Event-Prediction Method Based on Feature Engineering
Saeid Soheily Khah, Yiming Wu
In digital advertising, Click-Through Rate (CTR) and Conversion Rate (CVR) are very important metrics for evaluating ad performance. As a result, ad event prediction systems are vi…
cs.CR2019
FDI: Quantifying Feature-based Data Inferability
Shouling Ji, Haiqin Weng, Yiming Wu +3
Motivated by many existing security and privacy applications, e.g., network traffic attribution, linkage attacks, private web search, and feature-based data de-anonymization, in th…