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20172022
most citedPractice on Long Sequential User Behavior Modeling for Click-Through Rate Prediction

213 citations · 706 across the 25 of their papers we have counts for

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12 papers · 1 filter

cs.IR2022

WSLRec: Weakly Supervised Learning for Neural Sequential Recommendation Models

Jingwei Zhuo, Bin Liu, Xiang Li +2

Learning the user-item relevance hidden in implicit feedback data plays an important role in modern recommender systems. Neural sequential recommendation models, which formulates l…

cs.IR2021

Context-aware Tree-based Deep Model for Recommender Systems

Daqing Chang, Jintao Liu, Ziru Xu +3

How to predict precise user preference and how to make efficient retrieval from a big corpus are two major challenges of large-scale industrial recommender systems. In tree-based m…

cs.IR2021★ 12 cited

We Know What You Want: An Advertising Strategy Recommender System for Online Advertising

Liyi Guo, Junqi Jin, Haoqi Zhang +10

Advertising expenditures have become the major source of revenue for e-commerce platforms. Providing good advertising experiences for advertisers by reducing their costs of trial a…

cs.IR2021

Truncation-Free Matching System for Display Advertising at Alibaba

Jin Li, Jie Liu, Shangzhou Li +8

Matching module plays a critical role in display advertising systems. Without query from user, it is challenging for system to match user traffic and ads suitably. System packs up…

cs.IR2021★ 16 cited

One Model to Serve All: Star Topology Adaptive Recommender for Multi-Domain CTR Prediction

Xiang-Rong Sheng, Liqin Zhao, Guorui Zhou +8

Traditional industrial recommenders are usually trained on a single business domain and then serve for this domain. However, in large commercial platforms, it is often the case tha…

cs.IR2020★ 11 cited

Exploration in Online Advertising Systems with Deep Uncertainty-Aware Learning

Chao Du, Zhifeng Gao, Shuo Yuan +7

Modern online advertising systems inevitably rely on personalization methods, such as click-through rate (CTR) prediction. Recent progress in CTR prediction enjoys the rich represe…

cs.IR2020★ 3 cited

CAN: Feature Co-Action for Click-Through Rate Prediction

Weijie Bian, Kailun Wu, Lejian Ren +12

Feature interaction has been recognized as an important problem in machine learning, which is also very essential for click-through rate (CTR) prediction tasks. In recent years, De…

cs.IR2020★ 10 cited

COLD: Towards the Next Generation of Pre-Ranking System

Zhe Wang, Liqin Zhao, Biye Jiang +3

Multi-stage cascade architecture exists widely in many industrial systems such as recommender systems and online advertising, which often consists of sequential modules including m…

cs.IR2020★ 5 cited

Search-based User Interest Modeling with Lifelong Sequential Behavior Data for Click-Through Rate Prediction

Pi Qi, Xiaoqiang Zhu, Guorui Zhou +5

Rich user behavior data has been proven to be of great value for click-through rate prediction tasks, especially in industrial applications such as recommender systems and online a…

cs.IR2020★ 1 cited

A Deep Recurrent Survival Model for Unbiased Ranking

Jiarui Jin, Yuchen Fang, Weinan Zhang +7

Position bias is a critical problem in information retrieval when dealing with implicit yet biased user feedback data. Unbiased ranking methods typically rely on causality models a…

cs.IR2019★ 213 cited

Practice on Long Sequential User Behavior Modeling for Click-Through Rate Prediction

Qi Pi, Weijie Bian, Guorui Zhou +2

Click-through rate (CTR) prediction is critical for industrial applications such as recommender system and online advertising. Practically, it plays an important role for CTR model…

cs.IR2019★ 126 cited

Lifelong Sequential Modeling with Personalized Memorization for User Response Prediction

Kan Ren, Jiarui Qin, Yuchen Fang +8

User response prediction, which models the user preference w.r.t. the presented items, plays a key role in online services. With two-decade rapid development, nowadays the cumulate…