16 citations
- Centre de Droit des Affaires et de GestionFR1 paper
- Dauphine Recherches en ManagementFR1 paper
- Image and Pervasive Access LaboratorySG1 paper
- Institute for Infocomm ResearchSG1 paper
- Laboratoire Traitement et Communication de l’InformationFR1 paper
- National University of SingaporeSG1 paper
- National University SystemUS1 paper
- Universidad Complutense de MadridES1 paper
- Université Paris Dauphine-PSLFR1 paper
- University of ConcepciónCL1 paper
2 papers
cs.SI2017★ 3 cited
Social media marketing analytics : a multicultural approach applied to the beauty \& cosmetic sector
Hajer Kefi, Sitesh Indra, Talel Abdessalem
We present in this paper a multicultural approach to social media marketing analytics, applied in two Facebook brand pages: French (individualistic culture, the country home of the…
cs.SI2016★ 16 cited
Mapping mobility patterns to public spaces in a medium-sized city using geolocated tweets
María Henar Salas-Olmedo, Carolina Rojas Quezada
This research evidences the usefulness of open big data to map mobility patterns in a medium-sized city. Motivated by the novel analysis that big data allow worldwide and in large…