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Netflix (United States)

United States

1 paper here6 citations across 1
fields
  • cs.DS1
ROR 0197qw696OpenAlex

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most citedSHALE: An Efficient Algorithm for Allocation of Guaranteed Display Advertising

6 citations

researchers with a paper here
  • Chandrashekhar Nagarajan1
  • Erik Vee1
  • Jian Yang1
  • John A. Tomlin1
  • Peiji Chen1
  • Sergei Vassilvitskii1
  • Vijay Bharadwaj1
  • Wenjing Ma1
collaborating institutions
  • Google (United States)US1 paper
  • Menlo SchoolUS1 paper
  • Meta (United States)US1 paper
  • Yahoo (United States)US1 paper

1 paper

cs.DS2012★ 6 cited

SHALE: An Efficient Algorithm for Allocation of Guaranteed Display Advertising

Vijay Bharadwaj, Peiji Chen, Wenjing Ma +5

Motivated by the problem of optimizing allocation in guaranteed display advertising, we develop an efficient, lightweight method of generating a compact {\em allocation plan} that…

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