activity
20112026
most citedSocial Influence in Social Advertising: Evidence from Field Experiments

202 citations · 426 across the 25 of their papers we have counts for

collaborators

25 papers

stat.ME2026

Off-policy causal estimation in networks

Sahil Loomba, Dean Eckles

In the presence of interference, where the treatment assigned to one unit can affect the outcomes of others, many causal estimands depend on the treatment-assignment policy under w…

stat.AP2026

Evaluating for the long term: Learnings from industry

Leif Sigerson, Tom Cunningham, Winston Chou +22

Online platforms prioritize long-term business outcomes, yet typical experiments are far too short to measure these outcomes directly. Our goal in this paper is to collect and shar…

stat.ME2025

Policy relevance of causal quantities in networks

Sahil Loomba, Dean Eckles

In settings where units' outcomes are affected by others' treatments, there has been a proliferation of ways to quantify effects of treatments on outcomes, including via indirect e…

cs.SI2023

Effects of Algorithmic Trend Promotion: Evidence from Coordinated Campaigns in Twitter's Trending Topics

Joseph Schlessinger, Kiran Garimella, Maurice Jakesch +1

In addition to more personalized content feeds, some leading social media platforms give a prominent role to content that is more widely popular. On Twitter, "trending topics" iden…

stat.AP2022

The Network Structure of Unequal Diffusion

Eaman Jahani, Dean Eckles, Alex 'Sandy' Pentland

Social networks affect the diffusion of information, and thus have the potential to reduce or amplify inequality in access to opportunity. We show empirically that social networks…

cs.SI2022

Influence of Repetition through Limited Recall

Jad Sassine, M. Amin Rahimian, Dean Eckles

Decision makers who receive many signals are subject to imperfect recall. This is especially important when learning from feeds that aggregate messages from many senders on social…