2 papers
cs.IR2025
External Large Foundation Model: How to Efficiently Serve Trillions of Parameters for Online Ads Recommendation
Mingfu Liang, Xi Liu, Rong Jin +104
Ads recommendation is a prominent service of online advertising systems and has been actively studied. Recent studies indicate that scaling-up and advanced design of the recommenda…
cs.IR2024
ERCache: An Efficient and Reliable Caching Framework for Large-Scale User Representations in Meta's Ads System
Fang Zhou, Yaning Huang, Dong Liang +21
The increasing complexity of deep learning models used for calculating user representations presents significant challenges, particularly with limited computational resources and s…