4 papers
The evolution of insurance purchasing behavior: an empirical study on the adoption of online channels in Poland
Gabriela Wojak, Ernest Górka, MichaÅ ÄwiÄ kaÅa +8
This paper examines how Polish consumers are adapting to online insurance purchasing channels and what factors influence their preferences. Drawing on a structured survey of 100 re…
Analysis of managerial behaviors in business management
Ernest Górka, Dariusz Baran, MichaÅ ÄwiÄ kaÅa +9
This study explores how different managerial behaviors influence team effectiveness and organizational outcomes, using Kenneth Blanchard's situational leadership model as a diagnos…
The role of communication in effective business management
Dariusz Baran, Ernest Górka, MichaÅ ÄwiÄ kaÅa +8
This paper examines the impact of internal communication on effective business management through a comparative analysis of two medium-sized car rental companies operating in Polan…
The challenge of employee motivation in business management
Anna Kasperczuk, MichaÅ ÄwiÄ kaÅa, Ernest Górka +6
This study investigates the role of employee motivation as a critical factor in effective business management and explores how financial and non-financial motivators shape engageme…