11 citations · 14 across the 2 of their papers we have counts for
2 papers
cs.LG2023★ 3 cited
Finding Lookalike Customers for E-Commerce Marketing
Yang Peng, Changzheng Liu, Wei Shen
Customer-centric marketing campaigns generate a large portion of e-commerce website traffic for Walmart. As the scale of customer data grows larger, expanding the marketing audienc…
cs.CE2015★ 11 cited
Leverage Financial News to Predict Stock Price Movements Using Word Embeddings and Deep Neural Networks
Yangtuo Peng, Hui Jiang
Financial news contains useful information on public companies and the market. In this paper we apply the popular word embedding methods and deep neural networks to leverage financ…