221 citations · 907 across the 27 of their papers we have counts for
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cs.SI2016★ 55 cited
Can information be spread as a virus? Viral Marketing as epidemiological model
Helena Sofia Rodrigues, Manuel José Fonseca
In epidemiology, an epidemic is defined as the spread of an infectious disease to a large number of people in a given population within a short period of time. In the marketing con…
physics.soc-ph2016★ 44 cited
Application of SIR epidemiological model: new trends
Helena Sofia Rodrigues
The simplest epidemiologic model composed by mutually exclusive compartments SIR (susceptible-infected-susceptible) is presented to describe a reality. From health concerns to situ…