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cs.SI2020
Influence Maximization Based on Dynamic Personal Perception in Knowledge Graph
Ya-Wen Teng, Yishuo Shi, Chih-Hua Tai +3
Viral marketing on social networks, also known as Influence Maximization (IM), aims to select k users for the promotion of a target item by maximizing the total spread of their inf…
cs.SI2015
An Effective Marketing Strategy for Revenue Maximization with a Quantity Constraint
Ya-Wen Teng, Chih-Hua Tai, Philip S. Yu +1
Recently the influence maximization problem has received much attention for its applications on viral marketing and product promotions. However, such influence maximization problem…
cs.SI2013
Structural Diversity for Resisting Community Identification in Published Social Networks
Chih-Hua Tai, Philip S. Yu, De-Nian Yang +1
As an increasing number of social networking data is published and shared for commercial and research purposes, privacy issues about the individuals in social networks have become…