most citedEngaging Stakeholders through Twitter: How Nonprofit Organizations are Getting More Out of 140 Characters or Less

687 citations · 687 across the 1 of their papers we have counts for

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cs.CY2011★ 687 cited

Engaging Stakeholders through Twitter: How Nonprofit Organizations are Getting More Out of 140 Characters or Less

Kristen Lovejoy, Richard Waters, Gregory D. Saxton

140 characters seems like too small a space for any meaningful information to be exchanged, but Twitter users have found creative ways to get the most out of each Tweet by using di…