most citedLocal cascades induced global contagion: How heterogeneous thresholds, exogenous effects, and unconcerned behaviour govern online adoption spreading

64 citations · 64 across the 1 of their papers we have counts for

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1 paper

physics.soc-ph2016★ 64 cited

Local cascades induced global contagion: How heterogeneous thresholds, exogenous effects, and unconcerned behaviour govern online adoption spreading

Márton Karsai, Gerardo Iñiguez, Riivo Kikas +2

Adoption of innovations, products or online services is commonly interpreted as a spreading process driven to large extent by social influence and conditioned by the needs and capa…