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M. J. Fonseca

1 paper hereh-index 61.2k citations17 works total

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author position
  • last author1

Across the 1 of 1 paper where every author was matched, so the position is known.

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  • cs.SI1

identity via Semantic Scholar / OpenAlex

most citedCan information be spread as a virus? Viral Marketing as epidemiological model

55 citations · 55 across the 1 of their papers we have counts for

collaborators

1 paper

cs.SI2016★ 55 cited

Can information be spread as a virus? Viral Marketing as epidemiological model

Helena Sofia Rodrigues, Manuel José Fonseca

In epidemiology, an epidemic is defined as the spread of an infectious disease to a large number of people in a given population within a short period of time. In the marketing con…

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Not affiliated with arXiv. Researcher data from Semantic Scholar (ODC-BY) and OpenAlex.