39 citations · 40 across the 10 of their papers we have counts for
5 papers · 1 filter
An Effective Marketing Strategy for Revenue Maximization with a Quantity Constraint
Ya-Wen Teng, Chih-Hua Tai, Philip S. Yu +1
Recently the influence maximization problem has received much attention for its applications on viral marketing and product promotions. However, such influence maximization problem…
Socio-Spatial Group Queries for Impromptu Activity Planning
Chih-Ya Shen, De-Nian Yang, Liang-Hao Huang +2
The development and integration of social networking services and smartphones have made it easy for individuals to organize impromptu social activities anywhere and anytime. Main c…
Scale-Adaptive Group Optimization for Social Activity Planning
Hong-Han Shuai, De-Nian Yang, Philip S. Yu +1
Studies have shown that each person is more inclined to enjoy a group activity when 1) she is interested in the activity, and 2) many friends with the same interest join it as well…
Maximizing Friend-Making Likelihood for Social Activity Organization
Chih-Ya Shen, De-Nian Yang, Wang-Chien Lee +1
The social presence theory in social psychology suggests that computer-mediated online interactions are inferior to face-to-face, in-person interactions. In this paper, we consider…
When Social Influence Meets Item Inference
Hui-Ju Hung, Hong-Han Shuai, De-Nian Yang +4
Research issues and data mining techniques for product recommendation and viral marketing have been widely studied. Existing works on seed selection in social networks do not take…