2 papers
cs.MM2026
MCSC-Bench: Multimodal Context-to-Script Creation for Realistic Video Production
Huanran Hu, Zihui Ren, Dingyi Yang +4
Real-world video creation often involves a complex reasoning workflow of selecting relevant shots from noisy materials, planning missing shots for narrative completeness, and organ…
cs.IR2025
CTR-Driven Ad Text Generation via Online Feedback Preference Optimization
Yanda Chen, Zihui Ren, Qixiang Gao +5
Advertising text plays a critical role in determining click-through rates (CTR) in online advertising. Large Language Models (LLMs) offer significant efficiency advantages over man…