Mining Transactional Data To Produce Extended Association Rules Using Collaborative Apriori, Fsa-Red And M5p Predictive Algorithm As A Basis Of Business Actions

Feri Sulianta, Laksana Eka Angga, Thee Houw Liong

There are large amounts of transactional data which showed consumer shopping cart at a store that sells more than 150 types of products. In this case, the company is utilizing thes…