3 papers
cs.CL2026
Efficient LLM-based Advertising via Model Compression and Parallel Verification
Wenxin Dong, Chang Gao, Guanghui Yu +9
Large language models (LLMs) have shown remarkable potential in advertising scenarios such as ad creative generation and targeted advertising. However, deploying LLMs in real-time…
cs.CL2026
Ada-MK: Adaptive MegaKernel Optimization via Automated DAG-based Search for LLM Inference
Wenxin Dong, Mingqing Hu, Guanghui Yu +7
When large language models (LLMs) serve real-time inference in commercial online advertising systems, end-to-end latency must be strictly bounded to the millisecond range. Yet ever…
cs.IR2026
GRAB: An LLM-Inspired Sequence-First Click-Through Rate Prediction Modeling Paradigm
Shaopeng Chen, Chuyue Xie, Huimin Ren +11
Traditional Deep Learning Recommendation Models (DLRMs) face increasing bottlenecks in performance and efficiency, often struggling with generalization and long-sequence modeling.…