most citedBlocks as geographic discontinuities: The effect of polling place assignment on voting

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econ.EM2026

Media Measurement and the Assisted Own Goal: Attribution, Marketing-Mix Models, and Individual-Level Incrementality

Tobias Konitzer

We use the assisted own goal hypothesis as a lens into media measurement. A demand-generating (upper-funnel) advertising platform such as a short-video social network can cause an…