2 papers
econ.GN2026
Engagement vs. Commitment: The Economic Trade-Offs of Polarizing News Content
Shunyao Yan, Klaus M. Miller
Content that drives engagement need not be the same content that drives willingness to pay. We study how polarizing content affects engagement (time on site) and commitment (subscr…
econ.GN2025
Towards Developing an Understanding of Consumers' Perceived Privacy Violations in Online Advertising
Kinshuk Jerath, Klaus M. Miller, D. Daniel Sokol
Privacy-enhancing technologies (PETs) represent a critical operational challenge for the online advertising industry, requiring substantial infrastructure investment while promisin…