2 papers
cs.AI2026
SimGym: A Framework for A/B Test Simulation in E-Commerce with Traffic-Grounded VLM Agents
Han Li, Vibhor Malik, Zahra Zanjani Foumani +17
A/B testing remains the gold standard for evaluating modifications to e-commerce storefronts, yet it diverts traffic, requires weeks to reach statistical significance, and risks de…
cs.AI2026
SimGym: Traffic-Grounded Browser Agents for Offline A/B Testing in E-Commerce
Alberto Castelo, Zahra Zanjani Foumani, Ailin Fan +17
A/B testing remains the gold standard for evaluating e-commerce UI changes, yet it diverts traffic, takes weeks to reach significance, and risks harming user experience. We introdu…