536 citations · 882 across the 18 of their papers we have counts for
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cs.IR2019
Algorithmic Copywriting: Automated Generation of Health-Related Advertisements to Improve their Performance
Brit Youngmann, Ran Gilad-Bachrach, Danny Karmon +1
Search advertising, a popular method for online marketing, has been employed to improve health by eliciting positive behavioral change. However, writing effective advertisements re…
cs.HC2019★ 3 cited
E-Gotsky: Sequencing Content using the Zone of Proximal Development
Oded Vainas, Ori Bar-Ilan, Yossi Ben-David +5
Vygotsky's notions of Zone of Proximal Development and Dynamic Assessment emphasize the importance of personalized learning that adapts to the needs and abilities of the learners a…