1 citations · 1 across the 3 of their papers we have counts for
3 papers
cs.IR2026
Beyond Positive Signals: Unlocking Implicit Negative Behaviors for Enhanced Sequential User Modeling
Zexuan Cheng, Yue Liu, Jun Zhang +1
User behavior sequence modeling has become a central component in modern click-through rate (CTR) prediction. Over the past years, the community has invested substantial effort int…
cs.IR2026
Tencent Advertising Algorithm Challenge 2025: All-Modality Generative Recommendation
Junwei Pan, Wei Xue, Chao Zhou +20
Generative recommender systems are rapidly emerging as a new paradigm for recommendation, where collaborative identifiers and/or multi-modal content are mapped into discrete token…
cs.IR2024★ 1 cited
ADSNet: Cross-Domain LTV Prediction with an Adaptive Siamese Network in Advertising
Ruize Wang, Hui Xu, Ying Cheng +6
Advertising platforms have evolved in estimating Lifetime Value (LTV) to better align with advertisers' true performance metric. However, the sparsity of real-world LTV data presen…