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econ.EM2026
Measuring Gift Card Program Incrementality via Causal Data Fusion
Justin Whitehouse, William Betz, Yan Zhang +3
Businesses regularly offer gift card programs to drive customer spending and increase engagement. A central question is how much incremental revenue these programs generate, and wh…
econ.EM2025
Inference on Optimal Policy Values and Other Irregular Functionals via Softmax Smoothing
Justin Whitehouse, Qizhao Chen, Morgane Austern +1
Constructing confidence intervals for the value of an (unknown) optimal treatment policy is a fundamental problem in causal inference. Insight into the optimal policy value can gui…