most citedPrivacy Preserving Conversion Modeling in Data Clean Room

3 citations · 3 across the 7 of their papers we have counts for

collaborators

7 papers

cs.IR2025

MTMD: A Multi-Task Multi-Domain Framework for Unified Ad Lightweight Ranking at Pinterest

Xiao Yang, Peifeng Yin, Abe Engle +2

The lightweight ad ranking layer, living after the retrieval stage and before the fine ranker, plays a critical role in the success of a cascaded ad recommendation system. Due to t…

cs.LG2025

Deep Reinforcement Learning for Ranking Utility Tuning in the Ad Recommender System at Pinterest

Xiao Yang, Mehdi Ben Ayed, Longyu Zhao +8

The ranking utility function in an ad recommender system, which linearly combines predictions of various business goals, plays a central role in balancing values across the platfor…

cs.IR2025

Decoupled Entity Representation Learning for Pinterest Ads Ranking

Jie Liu, Yinrui Li, Jiankai Sun +12

In this paper, we introduce a novel framework following an upstream-downstream paradigm to construct user and item (Pin) embeddings from diverse data sources, which are essential f…

cs.IR2025

Multi-Faceted Large Embedding Tables for Pinterest Ads Ranking

Runze Su, Jiayin Jin, Jiacheng Li +16

Large embedding tables are indispensable in modern recommendation systems, thanks to their ability to effectively capture and memorize intricate details of interactions among diver…

cs.LG20253 cited

Privacy Preserving Conversion Modeling in Data Clean Room

Kungang Li, Xiangyi Chen, Ling Leng +3

In the realm of online advertising, accurately predicting the conversion rate (CVR) is crucial for enhancing advertising efficiency and user satisfaction. This paper addresses the…

cs.LG2025

The Evolution of Embedding Table Optimization and Multi-Epoch Training in Pinterest Ads Conversion

Andrew Qiu, Shubham Barhate, Hin Wai Lui +7

Deep learning for conversion prediction has found widespread applications in online advertising. These models have become more complex as they are trained to jointly predict multip…