most citedUnmasking Implicit Bias: Evaluating Persona-Prompted LLM Responses in Power-Disparate Social Scenarios

10 citations · 11 across the 9 of their papers we have counts for

collaborators

10 papers

cs.AI2026

Whose Values, Which Contexts, and What Signals? Grounding Cultural Value Alignment with Re3Culture

Jing Yao, Hyunjin Hwang, Weihua Zheng +12

Cultural value alignment requires not only model optimization but also a well-specified target grounded in real-human evidence. Yet how such targets should be grounded in human dat…

cs.CL2026

CultureConverse: A Multilingual Multi-turn Simulation Harness for Culturally Grounded Assistance in East and Southeast Asia

Bryan Chen Zhengyu Tan, Weihua Zheng, Thong T. Doan +30

Current cultural evaluations for large language models (LLMs) often reduce culture to single-turn factual recall via MCQs, failing to capture a common use case: users seeking pract…

cs.CY2026

Can Persona-Prompted LLMs Emulate Subgroup Values? An Empirical Analysis of Generalisability and Fairness in Cultural Alignment

Bryan Chen Zhengyu Tan, Zhengyuan Liu, Xiaoyuan Yi +4

Despite their global prevalence, many Large Language Models (LLMs) are aligned to a monolithic, often Western-centric set of values. This paper investigates the more challenging ta…

cs.CY2026

Small Changes, Big Impact: Demographic Bias in LLM-Based Hiring Through Subtle Sociocultural Markers in Anonymised Resumes

Bryan Chen Zhengyu Tan, Shaun Khoo, Bich Ngoc Doan +3

Large Language Models (LLMs) are increasingly deployed in resume screening pipelines. Although explicit PII (e.g., names) is commonly redacted, resumes typically retain subtle soci…

cs.CY2025★ 1 cited

The Imperfect Learner: Incorporating Developmental Trajectories in Memory-based Student Simulation

Zhengyuan Liu, Stella Xin Yin, Bryan Chen Zhengyu Tan +5

User simulation is important for developing and evaluating human-centered AI, yet current student simulation in educational applications has significant limitations. Existing appro…

cs.CL2025

MMA-ASIA: A Multilingual and Multimodal Alignment Framework for Culturally-Grounded Evaluation

Weihua Zheng, Zhengyuan Liu, Tanmoy Chakraborty +32

Large language models (LLMs) are now used worldwide, yet their multimodal understanding and reasoning often degrade outside Western, high-resource settings. We propose MMA-ASIA, a…

cs.CV2025

BLEnD-Vis: Benchmarking Multimodal Cultural Understanding in Vision Language Models

Bryan Chen Zhengyu Tan, Zheng Weihua, Zhengyuan Liu +4

As vision-language models (VLMs) are deployed globally, their ability to understand culturally situated knowledge becomes essential. Yet, existing evaluations largely assess static…

cs.CL2025

Persuasion Dynamics in LLMs: Investigating Robustness and Adaptability in Knowledge and Safety with DuET-PD

Bryan Chen Zhengyu Tan, Daniel Wai Kit Chin, Zhengyuan Liu +2

Large Language Models (LLMs) can struggle to balance gullibility to misinformation and resistance to valid corrections in persuasive dialogues, a critical challenge for reliable de…

cs.HC2025

Sword and Shield: Uses and Strategies of LLMs in Navigating Disinformation

Gionnieve Lim, Bryan Chen Zhengyu Tan, Kellie Yu Hui Sim +6

The emergence of Large Language Models (LLMs) presents a dual challenge in the fight against disinformation. These powerful tools, capable of generating human-like text at scale, c…

cs.CY2025★ 10 cited

Unmasking Implicit Bias: Evaluating Persona-Prompted LLM Responses in Power-Disparate Social Scenarios

Bryan Chen Zhengyu Tan, Roy Ka-Wei Lee

Large language models (LLMs) have demonstrated remarkable capabilities in simulating human behaviour and social intelligence. However, they risk perpetuating societal biases, espec…