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stat.CO2026
Estimating Individual Customer Lifetime Values with R: The CLVTools Package
Markus Meierer, Patrick Bachmann, Jeffrey Näf +2
Customer lifetime value (CLV) describes a customer's long-term economic value for a business. This metric is widely used in marketing, for example, to select customers for a market…
stat.CO2025
Do we Need Dozens of Methods for Real World Missing Value Imputation?
Krystyna Grzesiak, Christophe Muller, Julie Josse +1
Missing values pose a persistent challenge in modern data science. Consequently, there is an ever-growing number of publications introducing new imputation methods in various field…