334 citations · 422 across the 2 of their papers we have counts for
2 papers
cs.CY2025★ 334 cited
Online Political Microtargeting: Promises and Threats for Democracy
Frederik J. Zuiderveen Borgesius, Judith Möller, Sanne Kruikemeier +5
Online political microtargeting involves monitoring people's online behaviour, and using the collected data, sometimes enriched with other data, to show people-targeted political a…
cs.CY2025★ 88 cited
The regulation of online political micro-targeting in Europe
Tom Dobber, Ronan Ó Fathaigh, Frederik J. Zuiderveen Borgesius
In this paper, we examine how online political micro-targeting is regulated in Europe. While there are no specific rules on such micro-targeting, there are general rules that apply…