2 citations · 2 across the 8 of their papers we have counts for
4 papers · 1 filter
PPDL: A Real-world Industrial User Retention Ratio Forecasting Framework Integrating Physical Priors with Deep Learning
Zibo Zhao, Zhengxiong Guan, Chaoli Zhang +4
In multi-channel paid user acquisition, early and accurate prediction of user retention at the channel level is crucial for optimizing budget allocation. User retention curves disp…
EStream: Fast and Memory-Efficient MoE Prefill through Expert Virtualization on Mobile NPUs
Junming Zhang, Zhenzhe Zheng, Fan Wu +2
Mobile vendors and application developers increasingly deploy LLMs on smartphones for diverse prefill-only services. Yet current systems rely mainly on dense models whose regular c…
Optimizing Feature Extraction for On-device Model Inference with User Behavior Sequences
Chen Gong, Zhenzhe Zheng, Yiliu Chen +3
Machine learning models are widely integrated into modern mobile apps to analyze user behaviors and deliver personalized services. Ensuring low-latency on-device model execution is…
Guiding the Recommender: Information-Aware Auto-Bidding for Content Promotion
Yumou Liu, Zhenzhe Zheng, Jiang Rong +3
Modern content platforms offer paid promotion to mitigate cold start by allocating exposure via auctions. Our empirical analysis reveals a counterintuitive flaw in this paradigm: w…