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cs.AI2026
On the Role of Language Representations in Auto-Bidding: Findings and Implications
Guanyu Zhu, Jining Luan, Hanwen Du +11
Auto-bidding is a crucial task in real-time advertising markets, where policies must optimize long-horizon value under delivery constraints (e.g., budget and CPA). Existing methods…
cs.AI2025
MGA: Memory-Driven GUI Agent for Observation-Centric Interaction
Weihua Cheng, Junming Liu, Yifei Sun +3
Multimodal Large Language Models (MLLMs) have significantly advanced GUI agents, yet long-horizon automation remains constrained by two critical bottlenecks: context overload from…