1 citations · 1 across the 10 of their papers we have counts for
11 papers
Evolving Creatives with Clicks: CTR-Driven Advertising image Editing via Attribute Disentanglement and Preference Alignment
Xu Zhang, Haohan Wang, Zheng Zhang +9
The optimization objective for e-commerce advertising creatives has shifted from aesthetic quality to online business metrics like click-through rate (CTR). Recent methods generate…
InnoText: A Unified Model for Visual Text Generation and Editing
Haowei Liu, Runze He, Jian Lu +10
Diffusion models have recently achieved remarkable success in high-fidelity image synthesis, yet their application to visual text generation and editing remains relatively underexp…
KD-CVG: A Knowledge-Driven Approach for Creative Video Generation
Linkai Liu, Wei Feng, Xi Zhao +9
Creative Generation (CG) leverages generative models to automatically produce advertising content that highlights product features, and it has been a significant focus of recent re…
InnoAds-Composer: Efficient Condition Composition for E-Commerce Poster Generation
Yuxin Qin, Ke Cao, Haowei Liu +13
E-commerce product poster generation aims to automatically synthesize a single image that effectively conveys product information by presenting a subject, text, and a designed styl…
One Size, Many Fits: Aligning Diverse Group-Wise Click Preferences in Large-Scale Advertising Image Generation
Shuo Lu, Haohan Wang, Wei Feng +14
Advertising image generation has increasingly focused on online metrics like Click-Through Rate (CTR), yet existing approaches adopt a ``one-size-fits-all" strategy that optimizes…
MoFu: Scale-Aware Modulation and Fourier Fusion for Multi-Subject Video Generation
Run Ling, Ke Cao, Jian Lu +15
Multi-subject video generation aims to synthesize videos from textual prompts and multiple reference images, ensuring that each subject preserves natural scale and visual fidelity.…
AutoPP: Towards Automated Product Poster Generation and Optimization
Jiahao Fan, Yuxin Qin, Wei Feng +10
Product posters blend striking visuals with informative text to highlight the product and capture customer attention. However, crafting appealing posters and manually optimizing th…
Uni-Layout: Integrating Human Feedback in Unified Layout Generation and Evaluation
Shuo Lu, Yanyin Chen, Wei Feng +7
Layout generation plays a crucial role in enhancing both user experience and design efficiency. However, current approaches suffer from task-specific generation capabilities and pe…
CTR-Driven Advertising Image Generation with Multimodal Large Language Models
Xingye Chen, Wei Feng, Zhenbang Du +16
In web data, advertising images are crucial for capturing user attention and improving advertising effectiveness. Most existing methods generate background for products primarily f…
Towards Reliable Advertising Image Generation Using Human Feedback
Zhenbang Du, Wei Feng, Haohan Wang +10
In the e-commerce realm, compelling advertising images are pivotal for attracting customer attention. While generative models automate image generation, they often produce substand…
Generate E-commerce Product Background by Integrating Category Commonality and Personalized Style
Haohan Wang, Wei Feng, Yaoyu Li +5
The state-of-the-art methods for e-commerce product background generation suffer from the inefficiency of designing product-wise prompts when scaling up the production, as well as…