5 citations · 5 across the 3 of their papers we have counts for
3 papers
cs.IR2025
Semantic Ads Retrieval at Walmart eCommerce with Language Models Progressively Trained on Multiple Knowledge Domains
Zhaodong Wang, Weizhi Du, Md Omar Faruk Rokon +6
Sponsored search in e-commerce poses several unique and complex challenges. These challenges stem from factors such as the asymmetric language structure between search queries and…
cs.IR2023★ 5 cited
Click-Conversion Multi-Task Model with Position Bias Mitigation for Sponsored Search in eCommerce
Yibo Wang, Yanbing Xue, Bo Liu +4
Position bias, the phenomenon whereby users tend to focus on higher-ranked items of the search result list regardless of the actual relevance to queries, is prevailing in many rank…
cs.IR2023
Practical Lessons on Optimizing Sponsored Products in eCommerce
Yanbing Xue, Bo Liu, Weizhi Du +2
In this paper, we study multiple problems from sponsored product optimization in ad system, including position-based de-biasing, click-conversion multi-task learning, and calibrati…