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cs.CY2026
Generative AI Advertising as a Problem of Trustworthy Commercial Intervention
Jingyi Qiu, Qiaozhu Mei
Major deployed generative AI advertising systems preserve a visible boundary between commercial content and AI-generated responses. Yet empirical research shows that ads woven dire…
cs.CY2021
Understanding Diffusion of Recurrent Innovations
Fuqi Lin
The diffusion of innovations theory has been studied for years. Previous research efforts mainly focus on key elements, adopter categories, and the process of innovation diffusion.…